Who Is Kennedy?
The Theatre Kid Who Wouldn't Do PE
Refusing to do PE at school, Kennedy spent extra curricula time in anything and everything to do with the theatre. Amateur dramatics where he played parts in the likes of The Railway Children and Oliver meant that whenever there was a choice in school, he'd choose the theatre.
His mother discovered his entrepreneurial flare when she emptied out his school trousers to find the 50p coins he'd been collecting from the other kids in exchange for writing excuse notes so they could skip school. Naughty Kennedy.
The Psychology Obsession
After seeing someone on TV memorise a deck of cards, Kennedy became obsessed with the potential of our minds and this lead him to study influence, body language, micro-expressions, misdirection and memory.
He combined these skills with his natural wit (or as his mother calls it, his ability to 'think his way out of anything') into an after dinner show.
From Corporate Shows to Marketing Mastery
Since many of the clients who booked him were large corporations like Yahoo!, Mars, Tarmac and Royal London he spent a lot of time in departure lounges and hotel rooms waiting to perform.
He used this time to coach other entertainers on how to grow their businesses by applying his skills to marketing.
